Innovation Funnel
Models the survival and transformation of ideas into market-ready products through screening and development.
v1.0.00 variables4 edgesOpenCM 1.0
Common Uses
- Stage-gate management of an R&D portfolio
- Killing the wrong ideas early to free capacity
- Resource allocation across innovation programs
- Communicating innovation health to the board
Related Models
Marketing
Product-Market Fit (PMF)
Models the causal drivers of PMF, focusing on user retention, organic growth, and product-market resonance.
OrganizationTechnology Adoption Lifecycle
Rogers' Diffusion of Innovations + Moore's Chasm model — how technology spreads through adopter segments and the caus...
StrategyDisruptive Innovation
Clayton Christensen's model where a new entrant with simpler/cheaper tech captures the low-end of a market and then m...
FinanceReal Options Valuation
Strategic flexibility framework for valuing the right (but not the obligation) to expand, defer, or abandon projects.